Just Black Denim | The West Mule Co.

Just Black Denim

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What we love about Just Black Denim

The fit. The styles. Their passion.

We met Just Black Denim at the Dallas Market Center and knew they were going to be our go-to denim provider. Their designs were classic but edgy. They had a great flare jean, which immediately caught our eye, but as we browsed, we found our perfect trouser, cropped and frayed edge, skinny and suspender fit jean. 

When we started researching Just Black Denim more, we really felt a connection to their story. Their designers, based out west in L.A., put their focus on providing the highest quality denim in classic but modern designs which fit perfectly with the West Mule Co. aesthetic. 

Read below for their process and meet the team who makes our gorgeous denim. 


Step 1

The Designers – The Vision Behind the Brand

Our design team stays busy pulling style reports and drafting new patterns, so our latest collection is as modern and beautiful as it is functional. They’re always working a season ahead, testing every design to ensure they meet Just Black Denim’s quality standards. They’re responsible for the style and fit of our denim—If you like the way you look in our jeans, show them some love!


Step 2

The Craftsmen – The Expert Makers

Once a pattern has been perfected and given the green light from our design team, it’s printed and passed along to our craftsmen and craftswomen. Our cutting and sewing stations are only a few yards away from our designers’ drafting desks, so they can make changes to perfect the fit as necessary. Our cutting team begins the production process by hand-cutting every piece (pockets and belt loops included!) from a roll of raw denim fabric. The sewing team takes it from there, hand-tailoring the pieces to produce a pair of jeans with perfect fit.


Step 3

The Laundry – The Artists

Raw denim has a rigid, unforgiving texture and no natural variance. To give our jeans the style and comfort you love, we drive them down the road to laundry, where they’re washed, dyed and distressed. Laundry follows instructions from our design team to create styles that are unique to the Just Black Denim line. First, the denim is washed and dried so it shrinks to its intended size. (This is why your denim still fits after you throw it in the dryer at home!) Once it’s shrunk, they add dyes to the fabric to give you dark, medium, or light washed jeans. The final step is distressing the denim. They use a machine to create holes in the fabric and add any additional fraying details by hand.

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